The Association of Swiss Cattle Breeders (ASR) was founded on 20th August 1996. Its activities started in 1997.

The former organisation was the Commission of the Swiss Cattle Breeding Organisations (Kommission Schweizerischer Viehzuchtverbände, KSV), founded in 1917. When the breeding sector in Switzerland was reorganised on state level, with more competence to the breeders and their organisations, it was necessary for the umbrella organisation to develop from an organisation working essentially in the control of exports of Swiss genetics to an association of the Swiss cattle breeders.